In Review 

Tourism Whitsundays has been advocating for the Whitsunday region following the effects on tourism from the recent monsoonal rain. The effects on the tourism industry can be felt right up the coast to Far North Queensland. Last week we asked members to fill in a survey for us to report back to Tourism and Events Queensland and State Government on the impact the monsoon has had on our tourism industry’s bottom line. Thanks to those who were able to report back to us, we are hopeful of an outcome this week. 

Over the next week the Brand DNA findings will be presented to council and the board. The findings being presented are from industry consultation and workshops, global consumer research and the Whitsundays resident survey. Following the presentation of these findings the next steps will be to develop the new Whitsunday region brand creative. 

Tourism Whitsundays has called a General Meeting at 11.30am on the Monday 25 February 2019. The agenda for the General Meeting is to endorse the revised organisation constitution and confirm the vacant position on the Tourism Whitsundays Board. Voting for the vacant position on the Tourism Whitsundays Board will take place and be announced at the General Meeting. To secure your attendance at the General Meeting, please RSVP before 2:00pm Friday 22 February 2019 by clicking here.

Date: Monday 25 February 2019
Time: 11:30am - 12:30pm
Location: To be confirmed

Would you like to see why sailing the Whitsundays should be on everyone’s bucket-list? Tune into Channel 7’s Qld Weekender this Saturday afternoon. The QLD Weekender episode is a result of Tourism Whitsundays’ partnership with QLD Weekender. We will be hosting QLD Weekender back to our beautiful region in March.  

Tourism Whitsundays has recently launched a targeted consumer campaign for Airlie Beach and Bowen. The campaign is scheduled to run for 12 weeks, we’re focusing on attracting the attention of the local market to drive visitation through this traditionally slow period. Consumers from Cairns to Gladstone and inland as far as Emerald are within the target regions. In addition to targeting specific areas we’ve also drilled down to specific messaging to further capture the attention of the different segments within those markets. Tourism Whitsundays believes by using a strategic targeted campaign we’ll have better conversion rates. The campaign is focusing on all the amazing experiences Airlie Beach and Bowen has on offer from overnight sailing to day trips to snorkeling the Great Barrier Reef, visiting the beautiful beaches, exploring the islands and experiencing world renowned Whitehaven Beach, as well trying the many delicious dining options and excellent accommodation on offer – our region has a diverse range and Tourism Whitsundays intends on showcasing this. 

Today Tourism Whitsundays in partnership with Mackay Tourism launched their Rainforest to Reef itinerary. The four-day itinerary encourages visitors to explore lush rainforests, abundant wildlife, pristine beaches and tropical island paradises. If you’d like to distribute the Rainforest to Reef brochures please get in touch with Liza.

Yesterday the QTIC Young Professionals Mentor Program was announced! Congratulations to Haylee and Cherie from Tourism Whitsundays for being selected to be part of the program and to Julie Telford from Red Cat Adventures for her position as Industry Mentor. 

Well known travel writer Christine Retschlag was recently hosted by Tourism Whitsundays. Christine was in our glorious region completing a cover story for Escape Travel. Whilst not our sunniest of weather Christine had a great time! Thanks very much to the support of those members in hosting Christine in region. The coverage from this article is important not only for those members involved, but also to uplift our region on a whole. Click the links to read - 8 Great Reasons You Should Be Goin’ To Bowen and Welcome To The Wetsundays.

The Confederation of Australian Motorsport (CAMS) Queensland Rally Advisory Panel has officially announced that Rally Whitsundays, the central focus of the inaugural Whitsunday Festival of Motoring, has been confirmed as the Opening Round of the 2019 P3 Solutions CAMS Queensland Rally Championship on May 4th, 2019. The rally is set to steal the show at the Whitsundays Festival of Motoring from 3rd – 5th May. We’ll see rally cars navigating a mixture of private and public roads across 120kms of epic scenery throughout the Whitsunday Region. The race will feature over 20 rally cars that will take their mark on day 2 of the festival, showcasing the scenic beauty of the Whitsundays and providing impressive vantage points for spectators to enjoy. 

Congratulations to Whitsunday Gold  Coffee on the opening of their refurbished coffee plantation. They have opened their fully licensed cafe, and their enormous children’s playground is only days from opening. Next time you’re planning to meet up with friends make sure you consider Whitsunday Gold – especially if the kids need a play! 

An important friendly reminder; please make sure when tagging your social media posts to tag: #LoveWhitsundays #ThisIsQueensland #SeeAustralia. We’d love to share your fantastic pics and help drive your brand awareness through our social media channels, please be sure to add the correct tags.


This fortnight we would like to welcome to the Tourism Whitsunday family our newest members: 
Making the Most of your Membership

Please find below a list of opportunities available for you to get involved with. If you're unsure if these are for you and want to know more, let us know.  
Find out more - Member Opportunities 


Stories from around the World
Tourism Whitsundays works closely with Tourism and Events Queensland and Tourism Australia on a range of journalist and digital influencer famils. the aim of these famils is to showcase to the world the beautiful Whitsundays. These couldn't be done without the fantastic support from our members. Here is a snapshot of some of the stories that were generated over the past couple of weeks.

Member Market Place
Welcome to Member Marketplace. As a member of Tourism Whitsundays please find below opportunities from other members and stakeholders withing the Tourism Whitsundays family. If you would like to include something here, please send to our Membership Team.
  • February - March | Whitsunday Small Business Start-Up Program
  • Seeking EOI FOR Employers for 2019 VAK8 Expression of Interest - Host Work Experience Opportunity School to Work - Tourism is a school to work transition program developed by the Department of Employment, Small Business & Training (DESBT) specifically for the tourism and travel industry. The program provides employers with opportunities to reshape their workforce by building the capacity of staff to work with young people; link with schools and school students; implement recruitment practices which incorporate employment pathways for young people and recruit work ready employees. It includes 20 days of unpaid work experience placement and completion of an industry endorsed and nationally recognised qualification - SIT20116 Certificate II in Tourism. If you are interested or want more information click here
Here are some great member to member special offers:
  • Exclusive Locals Offer | Hamilton Island is on sale with exclusive offers available to our neighbours from Port Douglas to Gladstone. Spend your days exploring the region, dining at our variety of restaurants and bars, or simply relaxing by one of our many pools.
    - Stay at Reef View Hotel from $149 per person per night, twin share*
    - Stay 2 nights and receive a free room upgrade, or stay 3 nights and receive a free room upgrade and breakfast daily. Offer includes return adult ferry transfers, plus Kids 12 and under Stay and Eat Free
    - Stay at Palm Bungalows from $155 per person per night, twin share*
    Stay 3 nights and receive breakfast daily. Offer includes 2 return ferry transfers and Kids 12 and under Stay and Eat Free
    - Stay at Beach Club from $330 per person per night, twin share*
    Offer includes a la carte breakfast daily and return adult ferry transfers
    Book
    online or call 1300 780 797. Hurry, sale ends 5pm AEST on Thursday 21 March, 2019.
  • Mantra Boathouse Apartments | 15% off all direct accommodation bookings. Contact the team on 07 4841 4100 or boathouse.res@mantra.com.au
  • Mantra Club Croc | 10% off F&B at Club Croc Bistro. Contact the team on 07 4940 2300 or clubcroc.rec@mantra.com.au
  • Peppers Airlie Beach | 15% off F&B at Tides Restaurant & Bar. Contact the team on 07 4962 5100 or airliebeach@peppers.com.au
  • Receive 10% of Eco Tourism Certification for the Month of February. Call Kathleen on 0401 453 244 or email Kathleen@compass-businessadvsiory.com
  • Body Corporate Services North Queensland receive 10% discount for the month of February. Call Kathleen on 0401 453 244 or email Kathleen@compass-businessadvsiory.com
  • Shiift Workshop 3 April - Conflict Management ½ day workshop 
  • Build your website with branding, photography, videography, copyrighting and marketing strategy, RSVP now for the Empire Growth Retreat. Call Jasmine on 0414 307 580 or email jasmine@inspiredimpact.com.au
It is the member’s responsibility to provide sufficient proof of TW membership upon contact. We suggest emailing from the business email address or supplying a business card; all current memberships can be viewed in the Business Directory on the Tourism Whitsundays website to provide a screen shot
Workshop Noticeboard 
Here is a list of workshops available in the Whitsundays for you and your teams. If you have a workshop you would like to promote, please send through to us.
*The Tourism Industry Business Capability Development Program is proudly funded by the Queensland Government's Department of Innovation and Tourism Industry Development.  The program was developed in consultation with QTIC, Tourism and Events Queensland and the Regional Tourism Organisations.
What's coming up in the Whitsundays
The Whitsundays as a destination has a multitude of events and activities at any one time. Below is a list of events that are coming up over the next two months from regional consumer, cruise ships and Tourism Whitsundays corporate events. If you have an event that you would like added, please load to ATDW or contact us on how to do it.






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